Jumpstart Your PR Skills with Cision

Written by Betsy's Bar None account team members, Grace Hashiguchi, Natalie Engler, Rachel Hanks, Jillian Niedermeyer and Sydney Padgett.  In our rapidly changing digital world, the number and variety of media professionals continue to grow. For public relations professionals, this means navigating a seemingly infinite pool of reporters, journalists and media…

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Media Relations Survival Guide

The ability to pitch a story is a necessary skill in a PR pro’s toolbox. A pitch can be made through email, on Twitter, over the phone or even face-to-face. Regardless of the medium, each pitch must appeal to its recipient in a professional and personal way. As a member…

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