The Days of Traditional Community Management are Limited 

Written by Jonathan Cervantes, Account Executive for Constellation Brands.  We’ve all been there—after a long day of travel, the airline you flew on loses your baggage. After conversing with the baggage claim manager, you begin to feel that it’s useless to continue the conversation. Instead of persisting to express your feelings…

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Snapshot of Snapchat’s New Advertising API Technology

Written by Taylor Newberry, Account Executive on Constellation Brands Account Team.   This year proved to be an exciting year for Snapchat. The breakout social media platform became sponsored by Cannes Lions Innovation, the premier international advertising festival. At the festival Snapchat introduced Memories, a way to archive, save and…

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Tips for Planning a Successful Event

Written by Account Executives Haley Dowell, Nikki Kesaris and Katie Thomson, and Account Supervisor Jenna Perlmutter, for the Susan G. Komen account team. If you have ever attended a social event, you’ve probably noticed all the hard work and details that go into planning it. If you haven’t, hopefully by…

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