Do you count? Because I sure do. This is why I am going to fill out the 2010 Census form.

Educate. Activate. Motivate. These three words are the basis of the 2010 Census’ plan to get residents living in the United States to fill out their Census forms.

The student population, especially college students, is considered one of the Census Bureau’s hard-to-count audiences. It is vital to the success of the 2010 Census to get students involved because students have the ability to mobilize their peers and community.

Students don’t realize that a) the Census is mandatory and b) by filling out the Census you can help your local community. There is a clear public relations opportunity to promote the accessibility, convenience and confidentiality of the Census to hard-to-count audiences. By engaging these audiences, the Census will obtain an accurate count of a city’s demographic.

Follow University of Oregon’s 2010 Census Facebook fan page to see how the University of Oregon is gearing up for the 2010 Census.

-Post by Amy Ruben, Account Executive